Sway directory listing
List or hide your business in Sway search and the public directory.
Quick answer: Toggle directory listing under Business profile → Public presence. Your direct booking link works either way.
Overview
The Sway directory helps new customers discover your business through search. Listing is optional — your booking page URL always works even if you're hidden from search.

Step-by-step
Open Business profile
Look for: Business profile
Complete required profile fields
Directory listing requires a complete profile — name, photos, and contact details.
Turn on Listed in search and directory
Look for: Listed in search

Customers can find you through Sway search when listed.
Common questions
Frequently asked questions
Yes. Your direct booking link and website embed still work normally.
Related articles
Getting started
Your public booking page
Share your booking link and understand what customers see when they book online.
Settings
Business profile settings
Name, photos, contact details, locations, and public presence for your booking page.
Plans & billing
Go-live checklist
Everything to check before sharing your booking page with customers.
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